1. Improve tourism environment
Improve the environmental layout around the Shaolin Temple scenic spot, maintain the religious atmosphere around the scenic spot, and coordinate the surrounding environment with the Shaolin Temple scenic spot. The government plays its own role in standardizing the business environment of the peddlers around the scenic spot through various policies and regulations, severely cracking down on the illegal phenomenon of “bullying and killing customers” in shops, and vigorously protecting the precious tourism resources and characteristics of the scenic spot. Purification of Shaolin Temple scenic area and its surrounding environment, so that it can restore the environment and atmosphere of religious holy land, which will contribute to the long-term sustainable development of Shaolin Temple scenic area.
2. Improve tourism function
To improve the tourism function and meet the needs of tourists in Songshan (Dengfeng) for eating, drinking, playing, this requires the local government to strengthen the renovation efforts in six aspects of tourism, including eating, living, traveling, traveling, shopping, entertainment, etc. Basic tourism service facilities should be built in the local area to not only improve the living standards of surrounding residents, but also provide convenient services and improve high-quality tourism experience for tourists. In addition, accommodation, catering and tourism transportation are closely related to tourists. Only when the food and accommodation problems of tourists are met, can the stay time of tourists be extended, tourism income be increased, and only convenient transportation guarantee can make tourists enjoy at ease. Only in this way can the specification and grade of the scenic spot be improved, and it will complement the title of 5A scenic spot of Shaolin Temple.
3. Building product system
Based on the existing resources of Shaolin Temple scenic spot, the product system with Wu and Chan as the main line is constructed. According to different tourism needs, the products in the scenic spot are divided into different types for marketing, which are generally divided into traditional sightseeing and participatory experience tourism products. The development of participatory and experiential tourism products needs to closely combine the unique resource advantages of Shaolin Temple with the needs of tourists. For example, the experiential projects such as the popular family’s meditation, eating vegetarian dishes, and monks’ teaching tourists to practice martial arts and strengthen their bodies can enable tourists to witness the profound Buddhist culture, understand and even experience the living conditions of Shaolin monks To meet their curiosity and other tourism expectations, among them, “Zen sanatorium” can develop a suitable sanatorium program for tourists through the concept of Zen and Shaolin medicine. In addition, as an indispensable tourist product, tourist souvenirs must reflect the characteristics of Shaolin Temple scenic area. When designing souvenirs, they should be related to Shaolin Zen or handmade and have historical origins.
4. Functional planning of scenic spots
In the planning of scenic spots, the protection of resources should be taken as the center. Shaolin Temple scenic spots can re plan the functional areas of scenic spots according to the way of resource development of natural reserves, and form a circular pattern of temples, buffer zones and commercial activity areas with the religious atmosphere and commercialization of scenic spots and surrounding environment. It is forbidden to carry out all commercial activities except tourists’ visit in the temple, purify and restore the daily living environment of monks; restore the original Buddhist atmosphere and atmosphere of religious Holy Land in the buffer zone, prohibit commercial activities but provide rest and play for residents and tourists. Basic tourism service facilities can be built in the commercial activity area, but these facilities coordinate with the temple culture. The hotel can be built in the accommodation area, such as “imitating the ancients and the Zen”. The appearance of the hotel can imitate the monk’s residence. The internal living facilities are arranged according to the specifications of the temple, and the monk’s clothes can also be provided for the tourists, so that they can experience the daily life of the monks. In the dining area, a “vegetarian Street” featured snack street can be built, so that tourists can taste all kinds of safe and nutritious vegetarian and vegetarian dishes in addition to sightseeing. In terms of transportation, there are ancient people’s “walking and driving” and carriages and other means of transportation. In the entertainment project, we can build entertainment experience Shaolin martial arts school, which can provide different boxing experience and learning packages for different ages.
5. Clear management rights and responsibilities
Management parties should have clear systems and rules, and pay attention to long-term interests. Dengfeng municipal government, as the direct government manager of Shaolin Temple scenic spot, should play a role of supervision and restriction. Dengfeng municipal government is not only the partner of CTS, but also the government manager of Shaolin Temple scenic spot. It must play a role of supervision and guidance to CTS and Shaolin Temple scenic spot. Dengfeng municipal government, CTS and Shaolin Temple scenic spot should clarify the rights and responsibilities, find a balance in the constraints, and achieve sustainable development. CTS, the commercial entrustment manager of the Shaolin Temple scenic spot, should start from the long-term interests and carry out appropriate commercial operation on the premise of protecting the resources of the Shaolin Temple scenic spot. In addition, in order to better protect and carry forward the spirit of Buddhism, carry forward the Chinese Zen culture, and protect the rights and interests of Shaolin Temple scenic area, we need to cultivate “monk talents”, improve the quality of monks, strengthen the construction of participation system, which is more conducive to making scientific decisions, which is also the prerequisite for the sustainable development of Shaolin Temple scenic area.
6. Improve tourism image
In today’s market economy, if Shaolin Temple can support itself through its own commercial operation, it is certainly a good thing to benefit the country and the people, and how to grasp this degree is related to the sustainable development of Shaolin Temple.
The commercialization of monasteries is also an irresistible trend in the future, but the purpose of operation should be for the benefit of people. With the approval of Buddhist medical skills, when an earthquake or other disaster occurs, go to the disaster area to treat the people, and also send psychological comfort to the people who have lost their loved ones. Set up a consultation and rescue hall in the local area of Songshan mountain or within the scenic area to answer questions and doubts about the physical health of tourists. In order to save and improve the tourism image of Shaolin Temple and promote the sustainable development of the scenic spot, we should make use of the role of Zen theory and go to prisons and other places to provide psychological guidance and education for people who have made mistakes. Shaolin Temple scenic spot needs to give more play to social benefits and moral functions and contribute more to the country and people.