1. Imperfect tourism function
Shaolin Temple scenic spot has major problems in tourism environment, tourism reception facilities, tourism order, management and service, such as garbage littering, vehicle parking, black car killing and other adverse phenomena. Tourism service facilities can not meet the needs of tourists. There are always some basic problems in tourism, such as catering and accommodation. Most tourists eat in Dengfeng and live in Zhengzhou, resulting in a short stay in the scenic area. In addition, in Shaolin Temple scenic area, the service awareness of service staff is poor, the phenomenon of shop killing is very serious, the quality of practitioners is not high, and there is a lack of systematic service training.
2. Over commercialized operation
The temple originally refers to the temple that worships the god Buddha and is the place for religious activities. The excessive commercial operation leads to secularization, which makes Shaolin Temple lose its original and essential attraction of sanctity and mystery. Under the premise of commercialization, the driving role of tourism economy in Henan can not be ignored, but the original cultural atmosphere of Shaolin Temple has disappeared, the traditional religious culture has begun to change, the religion has begun to transform, more and more tend to the trend of market economy, and even put forward the “weird” idea of listing Shaolin Temple. How long can the religious attraction of Shaolin Temple last? How long can its unique features compared with ordinary scenic spots last? These problems can not help but make the world ponder.
3. Negative image of scenic spots
With the continuous negative news in Shaolin Temple scenic area, this place was originally built by monks, and it is no longer a quiet place. Today, in the market economy, the living style of temples and monks is the focus of our attention. In recent decades, the Shaolin Temple has overturned the traditional impression of the people on the closed and hard work of Shaolin Temple. In addition, the media’s unremitting attention and lengthy reports on this, and also because of the popularity of the network, the spread of the news is more extensive. Shaolin Temple scenic spot not only improves its popularity, but also puts itself in a sound of questioning. The social image has changed rapidly, and there is a serious negative trend. Therefore, the scenic spot needs to improve its bad image.
4. Disordered operation and management
At present, the Shaolin Temple scenic spot is under the commercial entrustment management of CTS, in addition, it is also under the jurisdiction of Dengfeng municipal government, Henan Province, the state and other relevant institutions. In the multi management of Shaolin Temple, there are problems such as the dispute over the reasonable distribution of ticket revenue and the ownership of responsibility after the delisting crisis. In the delisting crisis of Shaolin Temple scenic spot, as the entrusting party, CTS should bear the unshirkable responsibility for the delisting crisis. According to the contract between Dengfeng municipal government and CTS, 30% of the ticket revenue will be obtained as the temple revenue, but in fact, it is not obtained because of the arrears and the income is not open. In addition, in terms of policy, Shaolin Temple as a religious unit can not be listed, and the Ministry of construction also stipulates that the ticket revenue of scenic spots can not be included in the listed companies, which should be used for resource protection, but in fact, Shaolin Temple scenic spots have not been well achieved.
5. Unclear location of scenic spot
Since ancient times, if we want to talk about the foundation of the existence and development of Buddhism, we have to talk about temple economy. The temple’s source of wealth can be either official input or private sponsorship. The first is the self-sufficiency income obtained by the monks themselves through labor through the “combination of agriculture and Zen”; the second is the operating income obtained by renting or lending, or by holding Buddhist activities and selling Buddhist relics; the third is the donation income obtained by the believers; the fourth is the salary income from the government appropriation. Today, Shaolin Temple can be economically independent, and it is a good thing for the country and the people to not use or use less government financial subsidies. However, excessive commercialization will only lose the religious essence. Shaolin Temple scenic spot needs to grasp the scale, clarify whether the management is the means or the purpose, and further clarify its positioning.